Tag Archives: subconscious

The Affirmation-Focused Entrepreneur

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Words, words, words. Research by Louann Brizendine of the University of California indicates that on average, women speak 20,000 words per day and men speak 7,000. I share this to point out how many opportunities we have as men and women to create positive or negative energy with what we say. Our words can be uplifting or demoralizing; they can be helpful or hurtful, and they can be passive or aggressive. In my opinion one of the most important things to remember is that what we speak is an affirmation.

As entrepreneurs and for everyone in general, we want our affirmations to be positive. Affirmations have power. They pattern our conscious and subconscious minds. The seemingly innocent things we say are cumulative and can have a profound impact on our lives. Let us look at some of the “benign” statements that are made every day.

“I didn’t have time . . .” I have been working hard to eliminate from my vocabulary any reference to not having enough time. I realize that I make a choice about how I spend my time and I am not somehow under its spell. Sure, there are things that do not get finished, but I chose which tasks those were. Understanding this has helped me become much more adept at prioritizing what I do each day.

“I can’t do . . .” This one is dangerous. The more we say this, the easier it becomes to admit defeat – and “I can’t” is clearly the flag of surrender. As cliché as it may seem, I try to replace “I can’t” with my childhood memory of the 1930 story by Watty Piper, The Little Engine That Could. I have decided that I would rather “think I can,” try and fail, than “think I can’t” and not try at all.

“I’m sick.” I refuse to acknowledge this. It is true that I may get a sniffle from time-to-time, but I am not about to affirm that I have succumbed to ill health. If I do feel a bit under the weather, I will affirm that I am healthy and whole. That, along with lifestyle changes I have made, powers me past whatever may be trying to ail me.

“I hate . . .” I am guilty about this one and realize that I need to change. I say things like “I hate red lights, idiot drivers and incompetent bureaucrats.” Unfortunately, there is a touch of anger – albeit fleeting – that is present when I say, “I hate.” And anger – even a short and subtle burst – can have a physiological effect on our bodies. A combination of brain chemistry and muscular response can weaken our immune systems.

“Why did this happen to me?” There are a multitude of variations of victim-speak. “He/she screwed me,” or “I didn’t win the contract because my competitor is unscrupulous.” I have been working for years to recognize the fact that I am in control of my own destiny, and I am not about to give my power to others, especially through verbal (and negative) affirmations. If I lose it is going to be of my own doing and not because of someone else.

That which we affirm has a higher probability of manifesting than that which we do not. Why then would we want to affirm anything but positive results for ourselves?

This blog is being written in tandem with my book, “An Entrepreneur’s Words to Live By,” available on Amazon.com in paperback and Kindle (My Book), as well as being available in all of the other major eBook formats.

The Entrepreneur’s False Choices

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It’s 3:00 AM. You’ve just awakened with a start. Your heart is racing – not pounding, just a generally anxious sort of feeling. You aren’t sure why this is happening. There’s no sound of an intruder and everything externally seems to be in order. Then you lay there struggling to return to your slumber. You know you must get up in two or three hours, and you know you desperately need to finish getting your rest. But there’s one BIG problem. Your mind won’t let you.

I’ve never figured out exactly what causes this. There’s obviously something churning around in our subconscious. And it’s frustrating beyond belief to wake up this way, not know why, and then try to drift back to the Land of Nod. And I can attest to what happens next. I will allow my mind to conjure up False Choices. Perhaps I’ve been in the middle of a complicated real estate deal that has a lot of “hair” on it – that is, many moving parts that aren’t all moving as planned. At this point the game begins. Here’s the dialogue that occurs.

What if the appraisal for the apartment complex comes back at slightly less than is needed? Then the loan amount will be less, and the equity requirement will be more. But wait a minute – I only have an equity commitment for the exact requirement and I don’t have time to raise the extra amount that will be needed! Oh my (or some other less printable phrase) – we won’t be able to close this deal!! If this happens we’ll lose the earnest money that is now totally at-risk; we’ll lose all of our credibility within the industry; we’ll never be able to do another deal again; I’ll go broke and have to live under a bridge!!!!!!

OK, the bridge part may be a little dramatic, but you get the idea. The point is that in this state of semi-consciousness it’s very easy for our mind to magnify our concerns and create wild scenarios that are disconcerting. Often, logic is totally absent in these moments, and because of this the False Choices become overwhelming. Fortunately, I’ve gotten to the point where I rarely experience this anymore. But I can tell you that in years past I’ve gotten so worked up that I had to get out of bed and become totally awake to bring my full faculties to bear and find the solution. Kind of blows the opportunity to get any more sleep completely out of the water . . . right?

Rather than trying to figure out what triggers this kind of response, I’ve learned how to avoid letting my mind run away in this manner. If I do wake up with that general feeling of unease or even if something specific looms in my mind’s-eye, I immediately deny it. That’s it. I refuse to allow the monsters in my brain to come to the surface and get any satisfaction whatsoever. It’s my belief that we are extremely vulnerable when we are half-awake and half-asleep, and trying to resolve any sort of issue is futile and dangerous. If we let down our guard, invariably we end up in False Choices.

Learning how to deny these thoughts will not be easy at first. It will take a lot of practice. What I do is quickly translate the issue that is bubbling up into a visual image – perhaps it’s a dragon from a fantasy world. Then I take out my mighty dragon slaying sword and thrust it deeply into the dragon’s chest at which point it melts away and I fall asleep again. Thus, I’ve taken the horrible problem that somehow has invaded my sleep; turned it into a dragon; killed it instantly and gone back to sawing logs. While this might sound corny, I can tell you that with practice it works. It doesn’t matter what the outer issue is, I simply turn it into a dragon and eliminate it.

We must avoid the False Choices that may be presented while we sleep. Denying them before they have a chance to take hold of our minds will allow us to deal with them in a rational fashion when we are awake.

This blog is being written in tandem with my book, “An Entrepreneur’s Words to Live By,” available on Amazon.com in paperback and Kindle (My Book), as well as being available in all of the other major eBook formats.