Tag Archives: habits

The Difference-Making Entrepreneur

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Here’s an obvious statement – entrepreneurs want to build successful businesses. But there’s something more that drives many of us. In some cases, this objective is just as important as building the business itself. It’s a notion that invokes strong emotions and can be a driving force. Yes, many entrepreneurs want to make a difference in the world. They want to help change lives in a positive way. This is especially true of the millennial generation but also strikes a multi-generational chord for many.

While making a difference sounds great, how do we go about creating a company that does good work? A strong set of core values and a vision that embraces changing the world are critical factors. But to truly move forward to effectively and sustainably implement this concept we must start . . . with ourselves. Making a difference must become a mindset and a lifestyle. Think about it this way. If we want to lose weight permanently, we don’t go on a diet, we change our lifestyle. It works the same way when we want to make a difference – we must change our lifestyle.

There is a simple yet powerful method that will help us move in the direction we desire. It revolves around a daily journal that we keep in which we record each attempt we make to do something that positively impacts one or more people. Here’s something else to think about. Making a difference doesn’t have to involve massive sweeping changes in the world. It starts with a lot of little steps that eventually have a cumulative effect. One of the mistakes that lead to frustration for entrepreneurs is believing that they can be the catalyst for major transformations overnight. Sure, once in a while this can happen. But shooting for the stars without enough fuel is certainly going to end up in a fizzling disappointment.

What sort of baby steps should we be taking to develop a difference-making lifestyle and mindset? Look at all the opportunities we have to make a positive impact on the lives of others every single day. In the restaurant where we are having breakfast or lunch, we can compliment our waitperson on providing excellent service. We can hold the door open so that another person can enter or exit. Perhaps we even anonymously pay for someone else’s meal in that restaurant from time-to-time. Maybe we handwrite a thank-you note to someone who has done something nice for us. Or we call a person with best wishes for their birthday. Do we always remember to acknowledge others with a smile and a warm greeting when we see them? Are our “please” and “thank you” manners always on display?

The little every-day habits we develop to brighten the day of another individual are foundational toward taking bigger steps. Suppose one of our team members is apparently in distress. We can lend a sympathetic ear. Volunteering is a terrific way to make a positive difference in the lives we touch and can run the gamut of activities. Helping at a homeless shelter, mentoring other entrepreneurs, reading to sick kids in a children’s hospital and providing assistance to scouting organizations are examples of such bigger steps.

To keep ourselves on track, we utilize the Daily Difference Journal to record what we have done each day toward our lifestyle change. While it may seem trite to make an entry like, “told Olivia that her smile brightened the day,” the act of keeping such a tally reinforces the intentionality of our desire to do good things for our world. Repeating this process day-in and day-out helps set the pattern that we desire. Initially it pushes us to remember to look for opportunities to say and do things that create a positive experience for others. Eventually it becomes second nature, and we don’t have to remember anything. We simply live each day looking for ways to make others happy and live better lives.

Making a difference in the world is a terrific benefit of being an entrepreneur. A Daily Difference Journal puts us on the path to accomplishing this with gusto!

This blog is being written in tandem with my book, “An Entrepreneur’s Words to Live By,” available on Amazon.com in paperback and Kindle (My Book), as well as being available in all of the other major eBook formats.

The Burned-Out Entrepreneur

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Imagine a warm summer night, a meadow away from the city lights and a cloudless, moonless sky. A blanket is spread on the ground and you stretch out on your back and gaze at the heavens above. Trillions of pin dots twinkle back at you. Suddenly, as luck would have it, a streak of light crosses right in front of your eyes – a brief moment of intense action in an otherwise passive setting. Yes, a meteor is truly a sight to behold and provides a metaphorical warning to us as entrepreneurs.

The romanticism of a shooting star quickly gives way to the realization that we have just witnessed a piece of interplanetary debris burning up in the earth’s atmosphere. The operative words here are “burning up.” In entrepreneurial parlance, we’re talking about “burnout.” We all know what burnout is, so I don’t need to describe its symptoms. In fact, we’ve all probably experienced burnout in some form over the course of our careers. More important are two central questions. How do we prevent burnout in the first place? And how do we get out of burnout if it already holds us captive?

Preventing burnout in the first place is actually easier than figuring out how to get out of it once we’re in it. Consider this example. Jeff is focused on his software training business in laser-like fashion. He eats, sleeps and breathes software training and hasn’t had a vacation in six years. The business is growing in a very profitable fashion, but Jeff worries every day that if he takes his eye off the ball, his competition could easily overtake him and he’d begin losing money. He justifies his herculean efforts as the right way to provide for his family (but he’s missed eight of his son’s last ten soccer games). By contrast, Amy has a competing software training business. She is passionate about her company which is growing like Jeff’s and is also profitable. Amy has learned through time management techniques and following a carefully thought plan, how to be incredibly productive while she’s at work. She serves on a non-profit board, exercises and meditates every day, volunteers at a local homeless shelter, plays tennis and takes a ten-day vacation every six months. It’s pretty obvious which entrepreneur is a prime candidate for burnout. Because she has embraced a life balance, Amy is more creative and innovative. When Jeff finally hits the wall Amy will blow on by him because she has learned how to build a strong team to which she can delegate.

Extracting ourselves from the clutches of burnout is a real challenge. The first step is to go back to the basics and determine if our vision and mission are the same now as they were when we were filled with passion at the outset of our endeavor. Do they need to be tweaked? What made us passionate about what we started doing in the first place? Are our core values intact? Reconnecting with our passion is critical and can only happen when we become grounded in our vision, mission and values. Without this re-set we cannot know for certain if the passion is truly alive.

Next, we need to make the choice to move toward a more balanced approach to life. Nothing prevents us from adopting Amy’s M.O. Experts say that it takes three weeks to form a habit. Every day we must become intentional about identifying and implementing the different elements that will compose our newly balanced life. Getting out of ourselves and doing good things for others is one of the best ways to break out of the burnout cycle.

Finding a balance in life is the best preventive medicine for warding off burnout . . . and for getting out of it. While shooting stars are spectacular to watch there’s no need to be one.

This blog is being written in tandem with my book, “An Entrepreneur’s Words to Live By,” available on Amazon.com in paperback and Kindle (My Book), as well as being available in all of the other major eBook formats.