The Entrepreneur Under Siege

Consider this. One of your key employees just gave her two-week notice. Your company didn’t win a major contract for which it was bidding. The vice-president of production just informed you that delivery of a key component for manufacturing a product that is 30% of your sales has been indefinitely delayed. Your company website was hacked last night and decorated with cyber graffiti. Cash flow is a bit tight right now. Oh, and you haven’t been able to squeeze in a workout for a week. How does all of this feel right about now? Certainly, being under siege might be one way to describe it.

Let me assure you that similar situations like this are experienced by many entrepreneurs every single day. Perhaps some of it is preventable. But more importantly – how do you handle it? Are you able to stay calm, smile and find your way through the minefield? Or is it meltdown time and maybe a visit to the local tavern after work? The key is how we choose to view and respond to such events. If we see all that I’ve described as a crisis, then we may react with fear and panic. However, if we simply see this as a “Confluence of Events,” we may be a bit more sanguine about it. Let’s look at some of the reactions I’ve witnessed over the years when I see entrepreneurs encounter a “Confluence of Events.”

  1. The Beginning of the End – those who go here lay awake at night conjuring images of complete and total disaster and destruction. They are convinced that their company is going down the tubes; they’ll personally go broke, and they’ll end up living under a bridge. They go to the office and try to slug it out, but they have this feeling of impending doom. Sometimes this becomes a self-fulfilling prophecy.
  2. Deny and Hide – others utilize the Deny and Hide approach. They refuse to acknowledge that something needs to be done and go play golf, take a “business” trip or find some other distraction. Rather than face the issues at hand, they rationalize their reaction by positing that “others need to step up and show leadership” to solve the problems.
  3. Focus, Focus, Focus – I’ve watched leaders with the best of intentions sharpen their focus . . . in over-the-top ways! They tend to jump in and micro-manage a particular situation to the exclusion of everything else that is occurring. By plunging in this way, they believe that they are being productive – except that the rest of the issues that need solving are languishing.

These are just three of the reactions I’ve observed, and each demonstrates the classic fight or flight response. There is another way.

When the “siege” begins, and a Confluence of Events is in sight, the first thing we can do is take a deep breath. Seriously. Spending several minutes to become quiet will help clear the mind. There’s plenty of time to deal with the issues at hand and becoming centered will make the process easier. Next, we write down the specific facts surrounding each challenge that we’re facing. This helps move us away from dwelling on the emotional elements. I’ve found that when I push out emotion, things generally aren’t as bad as they seem. Finally, we map out how we are going to tackle each situation that is contributing to our Confluence of Events. We identify the priorities and start working our way through them. At no time do we feel victimized or defeated. We show leadership by maintaining an even keel and demonstrating that no matter what the situation, there’s always a resolution.

A confluence of problems in our business and personal lives may seem insurmountable. Avoiding a siege mentality begins with remaining calm and unemotional. Then we’re able to methodically and successfully work through or around the obstacles we are facing.

This blog is being written in tandem with my book, “An Entrepreneur’s Words to Live By,” available on Amazon.com in paperback and Kindle (My Book), as well as being available in all of the other major eBook formats.

Cucumber Cool

Question: Some people never seem to get flustered when situations become chaotic. How do they do that?

Answer: We all would like to stay cool, calm and collected when the pressure rises. Sometimes it’s not easy to do. My dad was one such individual. He was trained as a scientist and was absolutely steady as a rock. When my mother would become excited about something, he was unflappable. I studied his quiet manner for many years and often wondered if what I saw on the outside was really happening the same way on the inside. As an adult I was finally able to answer this question the more mature I became.

Dad really was cool as a cucumber inside and out. His scientific background helped him analyze everything and find the facts rather than getting caught up in the emotion. Dad also never took himself too seriously. I can’t remember a single display of egotistical behavior in all of the years he was alive. These attributes are instructive for all of us.

When things start to spin out of control, we can look for the facts. Analytical thinking tends to be a calming process and may be a steadying influence. Imagine a circumstance where we are feeling “fight or flight.” Suppose a large customer has just indicated that it is no longer going to purchase from us. The revenue loss from this customer will mean employee layoffs and potential losses for the company. The staff is upset and panicked over the news. What is needed is someone who hasn’t lost his or her cool. This can happen if we focus on obtaining the facts about the situation. Our words and demeanor are soothing and our pursuit of a logical conclusion is comforting to those around us. Panic and discouragement give way to our team figuring out how to turn lemons into lemonade.

In addition to calmly tackling the situation in a clinical fashion we also avoid letting our egos get in the way. We show concern for others and help them manage through their feelings. We stay positive and upbeat. The people around us see that we’re unruffled and in a problem-solving mode and they respond in kind. Our approach to an unsettling situation helps to defuse the anxiety and channel it productively.

Staying cool, calm and collected is not an act but a mindset. Generally an emotional response to a negative situation does little to produce a resolution. When we shift into analyzing the facts and subordinate our egos to others, they are reassured and able to function in a fruitful manner.

This blog is being written in tandem with my book, “An Entrepreneur’s Words to Live By,” available on Amazon.com in paperback and Kindle (My Book), as well as being available in all of the other major eBook formats.

Cucumber on White