How many times have you heard that entrepreneurship is a struggle? Heck, we’ve all heard how life in general can be a struggle. But is it really? I think it’s worth exploring the notion of “struggling.” Various definitions of the word “struggle” reference adversaries, opposing forces, bodily effort, fight, conflict or contest. I’m just not feeling it.
Let’s paint a picture. Three years ago, Entrepreneur Ed launched his new enterprise. He has encountered many interesting issues along the way. There have been untimely resignations of key team members; nail-biting moments when it was questionable whether he would make payroll; a patent infringement lawsuit; shortages of raw materials that were critical in producing Ed’s product; brutal competition resulting in a price war; cancellation of a liability insurance policy, and the loss of a key customer. Many might say that the last three years have been a “struggle” for Entrepreneur Ed, after all, it appears that he has faced a great deal of adversity. But Ed doesn’t see it that way.
Here is Ed’s perspective. What others see as negative experiences Ed sees as puzzles to solve. Challenging – sure! But Ed believes that what doesn’t kill him will make him stronger and smarter. The utopian view would have us sail along on calm seas growing our businesses from 8 to 5, then going home to play with the kids and spend weekends at the beach. Uh, sorry, it doesn’t work that way. What matters most is the mindset we have as we move through the course of each day. Do we feel like we’re on a perpetual treadmill, grinding away and being attacked from all sides? Do we wonder when the proverbial “other shoe” is going to drop? Perhaps we have become totally overwhelmed to the point of depression. It doesn’t have to be.
Here’s the antidote to the “struggle.” We know we’ve signed on for an adventure – both in the entrepreneurial world and for life in general. That adventure is going to be whatever we make it. If we are fearful and expect disaster . . . we’re likely to find ourselves with a front row seat on the deck of the Titanic as it slowly sinks into the North Atlantic. However, every challenge does not need to end in catastrophe.
We have been rapidly scaling our companies for the past few years. There have been many moments when someone looking in from the outside might believe we were seconds from colliding with a massive iceberg (sorry, I can’t seem to shake out of the Titanic metaphor). I have never believed for a moment that we were on the wrong course. I’ve seen each challenge as a positive opportunity for creativity and growth. And guess what? It’s working! Every time we think we’re flirting with disaster we seem to pull a rabbit out of a hat – except there’s really nothing magical about it at all. Instead, we have a well-thought plan and we have an extremely positive mindset. We know there will be detours along the way. Sometimes we’ll have to backtrack to find the trail, but we are never lost, and we are always focused on our vision.
As I write this, it’s worth noting that I’ve been with the same company and on the same quest for 44 years. I can now look back and realize how incredible the ride has been. Did it ever seem like a struggle? There definitely were times early in my career where I wondered if we were going to survive. But the older (and maybe wiser) I’ve become, the more I’ve come to understand that success comes from within us. While there may be some external influences, it’s really all about how we see the world when we get up in the morning; how we choose to look at each experience throughout the day, and the impression with which we are left when our head hits the pillow at night. In other words, we’ll struggle if we believe we are struggling. Or, we’ll see the incredibly short time we are riding this planet as a golden opportunity for experimentation, innovation, mastery and joy.
We throw off the chains of “struggle” when we embrace a life filled with positive energy and gratitude. And then we can pursue our purposeful vision with confidence.
This blog is being written in tandem with my book, “An Entrepreneur’s Words to Live By,” available on Amazon.com in paperback and Kindle (My Book), as well as being available in all of the other major eBook formats.