About anentrepreneurswords

R. Lee Harris grew up in Manhattan, Kansas and has lived in the Kansas City area since 1977. A 1975 graduate of Kansas State University, Harris began his career with Cohen-Esrey, LLC as an apartment manager two weeks after he graduated. Now president and CEO, he is involved in apartment management, development and investment; construction and tax credit syndication on a nationwide scale. Over the course of his career Harris has overseen the management of more than 27 million square feet of office building, shopping center and industrial space and nearly 60,000 multi-family units. He has started dozens of business enterprises over the past 40+ years. In 1991, Harris wrote a book entitled, The Customer Is King! published by Quality Press of Milwaukee. In 2012 he authored the book, An Entrepreneur's Words to Live By. He has mentored a number of business people over the years and has been a long-time participant in the Helzberg Entrepreneurial Mentoring Program. He and his wife Barb have two grown daughters and one grandson. They are active in their church, community and university.

The 100,000-Foot Entrepreneur

Posted on August 6, 2023 by anentrepreneurswords

Here’s the typical day for an entrepreneur I know. He arrives at the office and boots up his laptop. The first step is to check e-mail. There are a number to delete and a few that are read but left in the In-Box. Several responses are prepared and sent, and one or two responses are started but saved and remain unsent. Then it’s time to check out the news at one of several news websites. This may be followed by a stop on Facebook and perhaps a scroll through several tweets on Twitter. Then, someone pops into his office for a conversation that lasts ten minutes or so. He then dives into a perplexing HR situation that seems to have taken a life of its own. Then there may be some time spent reviewing the previous month’s financial statement; a quick trip to the restroom; time in the hallway chatting with several members of his team; fielding a phone call and returning others and preparing remarks that he is going to make at a lunch meeting. Before he knows it, half the morning is gone.

I’ll bet this sort of morning sounds familiar. I’ve had many just like it myself. But did you notice what’s missing? What high-yielding opportunity was identified by our entrepreneur for his urgent and immediate focus? I completely understand that we have a business to run on a day-to-day basis, and what was previously described accomplished just that. However, perhaps a closer look is needed to see how this entrepreneur could operate differently – and more effectively.

I used the term “high-yielding opportunity,” but exactly what does that mean? Here’s what I’ve learned over the years. I spent way too much time in the past with “busy” work. Sure, it needed to be done, but was I the best person to do it? Or maybe I should handle it, but it deserved to be less of a priority. While it may seem obvious, as entrepreneurs we should regularly ask the question, “What’s the best use of our time?” After all, the time we have is finite and we’ll never get it back when we squander it. So, our organization is best served when we start our day tackling the big initiatives – initiatives that may generate significant revenues or profits; initiatives that are highly strategic in nature; initiatives that will have a major positive impact for our team or our customers, and initiatives for which we are best suited to prosecute.

Here’s another way to look at this question. At what altitude are you flying? Are you cruising along at 500-feet and down in the weeds all the time? Maybe you’re at 10,000-feet or even 30,000-feet. But wouldn’t it be amazing to stay at 100,000 feet most of the time? For me, 100,000-feet means identifying and working with large-dollar investors that will help fund our apartment acquisition program. It means collaborating with our acquisitions and development teams to refine their respective strategies that are creating the scale we wish to achieve. It means maintaining a constant awareness of the macroeconomic aspects of our industry and determining how our strategies are designed to exploit opportunities in the marketplace. It also means offering innovative ideas to our management team that will move the needle to better serve our customers. And it means developing a holistic view of our culture and spotting potential problem areas that can be addressed before they turn into raging fires.

Each entrepreneur needs to decide what flying at 100,000-feet means for him or her. A great place to start is with the organization’s vision. I like to test what I’m doing against our vision. If I have ten things on my plate, I’m going to pick the top three that are going to make the most difference in contributing to reaching this vision. And it could be a while before items #9 and #10 are addressed at which point, I may eventually figure out who else might be in a better position to handle them in a timelier fashion. My goal is to work on high-yielding initiatives 60 – 75% of the time. I don’t always succeed – it’s easy to get drawn into major time-sucks that don’t add real value – but I’ve become more consistently aware of how I spend my time and now course-correct more easily.

We entrepreneurs can become adept at focusing on high-yielding initiatives if we understand our vision and choose what we do in terms of achieving that vision. Ultimately, understanding how to fly at 100,000 feet is one of the important aspects of leading our organizations.

This blog is being written in tandem with my book, “An Entrepreneur’s Words to Live By,” available on Amazon.com in paperback and Kindle (My Book), as well as being available in all of the other major eBook formats.

The “Opportunities to Fail” Entrepreneur

Posted on July 30, 2023 by anentrepreneurswords

Some years back we developed an exercise that can be beneficial for every entrepreneur. We all want to manage risk – not take risk. I’ve said it before that taking risk is akin to rolling the dice. Managing risk is an intentional process to minimize or eliminate risk to the greatest extent possible. To this end we created a process called Opportunities to Fail.

Some might say that “Opportunities to Fail” sounds negative and ought to be called something else. But it is named this way on purpose. Why? Because we believe that whether we succeed, or fail is almost totally within our control. Thus, we have the opportunity to succeed or to fail – it’s up to us as entrepreneurs which we choose.

Let’s say that we are considering launching a new division, a new product or service, or embarking upon some other endeavor for which there are numerous risks. The Opportunities to Fail exercise begins with assembling all the stakeholders from the team and beginning a series of brainstorming sessions. The first such session is that of identifying all the different risks that are inherent surrounding whatever we are preparing to do. For this purpose, we developed a simple Excel spreadsheet on which we log the risks. To each, we assign a numerical value on a scale of one to 10 – both in terms of Probability and Impact. We arbitrarily determined that we would weigh Impact 25% higher. So, if a particular risk is assigned a 10 for Probability it means that there’s a high likelihood of this risk being realized. And if that same risk is also a 10 for Impact, it means that if the risk is realized, it could have a very detrimental effect. Thus, the Probability score is 10 and the Impact score is 12.5 (due to the 25% extra weighting) for a total score of 22.5.

Remember that during the first exercise we are only identifying the various risks and assigning Probability and Impact scores – we’re not solving anything yet. Usually, this inventory process takes a couple of hours and there may be as many as 25, 30 or even more risks. When someone says, “An asteroid could drop out of the sky and destroy us,” it’s probably time to wrap it up. We then re-order the risks in the spreadsheet from the highest numerical value to the lowest and circulate it to the stakeholders for a few days of contemplation. Everyone is empowered to offer additional risks during this time frame with their thoughts on scoring.

The second meeting of the group will take place within three or four days of the first and is devoted to risk mitigation. We look at the highest scoring risks and discuss ways that we will prevent the risk from coming to fruition. In addition, wherever possible we also add a contingency plan should somehow the risk “leaks through” our mitigation program. This way if a high-risk item bites us, it doesn’t kill us. We have found that there’s a natural breakpoint in the list. Perhaps there are 17 risks that rank at 14 or higher, and then there’s a gap with the next grouping of risks starting at a score of eight. We generally don’t worry too much about low-scoring risks as their Probability is usually low, and even if they happen, the Impact is minimal. Instead, we spend our time ensuring that we have robust mitigation and contingency plans for the most dangerous risks.

At the end of the second meeting, we ask this simple question – “Are we totally comfortable moving ahead with this endeavor?” If there is still fear and trepidation, then it means that we haven’t sufficiently mitigated one or more of the risks. Or it could mean that there is something nagging in the back of the minds of our team that still needs to be put on the table. It’s at this point that we engage in additional discussion and mitigate further until we have total buy-in; we modify our endeavor to the point that everyone is comfortable, or we determine that should not move forward at all. The ultimate objective is to either move ahead knowing that we aren’t going to fail, or not to move forward at all.

A few days later a third meeting of stakeholders occurs. Each member of the group reaffirms his or her belief that we have adequately mitigated the risks and should proceed. Then we brainstorm for ways to Exploit the Opportunity. This is a lot of fun. We spend our time looking for ways that we can enhance the opportunity and make it even bigger and better than we initially envisioned – without adding new risks. Utilizing the Opportunities to Fail exercise is a liberating experience. It puts us in a position to manage risk rather than take risk and allows us to choose success.

The “On-It” Entrepreneur

Posted on July 23, 2023 by anentrepreneurswords

Nathan is an entrepreneur who started a medical device company four years ago. The enterprise is really beginning to scale with 47 employees and top-line revenues that exceed $10 million. Its gross margin is steadily improving, and serious profitability is within sight. With all his success, however, Nathan is finding each day to be more and more frustrating. He is pushed and pulled in many directions and is constantly being hounded by members of his team to make a myriad of decisions. He worries about whether things are beginning to spin out of control, and the go-go nature of his organization is beginning to take its toll.

What Nathan is experiencing is very common for entrepreneurs with companies at this stage of growth. Often, Nathan finds himself enmeshed in the tiniest of details. While it may be satisfying for him to have such a thorough understanding of every aspect of his business, something in the back of his mind tells him that this practice is not sustainable. In the final diagnosis Nathan is spending too much time working IN his business and not enough working ON it.

I know many entrepreneurs who suffer this condition. I’ve certainly been there myself. We reach a degree of early success in our business by paying close attention to detail. Our focus is laser-like. All of this becomes one of our primary points of differentiation. But maintaining this level of focus on tactics and granularity does not allow us to scale if we continue to be in the center of it all. By the time we are starting to scale on a regular and significant basis, our energies need to shift toward becoming more strategic – that is, working ON our business. Many entrepreneurs want to lead by example. They are proud of the fact that they can go onto the plant floor and operate a machine that produces a thingamajig. In Nathan’s case, he considers it a badge of honor that he has the uncanny ability to design a state-of-the-art medical device from start-to-finish.

Here’s the problem with Nathan’s approach. He may be sending a signal to his team that they are inadequate as product designers even though this may not be true. The team may also develop a tendency to sit back and wait for Nathan to “make his move.” They are thinking, “Why bother, Nathan is going to jump in any way!” Further, there are other pressing issues that Nathan may be leaving unattended – or he may be intentionally avoiding them altogether. Eventually the lack of strategic direction will trap the company in a perpetual state of go-go where everyone feels as though they are on an endless hamster wheel and not getting anywhere.

So, what exactly does work ON the business mean? For Nathan, he needs to create a clear vision for his enterprise and communicate it in an understandable fashion to all 47 of his team members. He needs to work with his senior leaders to establish Key Performance Indicators (KPIs) that he monitors collaboratively with them. Nathan needs to have a deep understanding of his industry, its trends and how he should tweak and refine his operation to take advantage of this knowledge. He will also work with his senior team to develop specific strategies that are designed to deliver on his multi-year vision. Perhaps he’ll call on different customers periodically to learn more about what they think of his company and the products it provides. Nathan should “fly” between 50,000 and 100,000 feet most of the time. But there may be special situations where he swoops down to 500 feet to verify something he’s been told or to share domain expertise for training purposes.

I’ve known (and mentored) entrepreneurs who simply don’t want to move to a model of spending 75% or more of their time working ON their business. Working IN their business is where their heart is and where they are most comfortable. Not only that, but they are also really, really good at what they do. My advice has been to “fire” themselves from their CEO roles and hire someone to handle this function. When they finally get past their ego, they realize that they still own the business and make the final decisions. In Nathan’s case, if he’s truly a superstar medical device designer – and if this is where his passion lies – he’ll be happier (and richer) by hiring someone to work ON his business while he works IN it.

Spending most of our time working ON our business will yield positive results. But if doing so isn’t appealing, we should look in the mirror and say, “You’re fired!” Then we can hire a professional to handle this important function and devote our time and energy to what we do best.

The Chronic Issue Entrepreneur

Posted on July 16, 2023 by anentrepreneurswords

Have you ever had a chronic issue that simply couldn’t be resolved in a cost-effective manner? In fact, maybe there isn’t any sort of solution at all. What do you do – especially if the situation has a negative impact on customer satisfaction? Here’s an example of what we encountered on one of our apartment communities. In this case, there is an issue with our water supply lines. Very simply – they break a lot. When this happens, apartments flood; sheetrock is damaged; carpet is destroyed, and residents are inconvenienced. We’ve spent huge sums of money to clean up the aftermath and have looked for every way possible to prevent the problem in the first place. Unfortunately, the piping material is flawed and short of re-piping the property, there isn’t another solution. And re-piping could run to the millions of dollars, so it’s just not an option.

The impact that this issue has had on our team and our residents has been profound. We’ve lost staff because of this problem. Several residents have moved out. Our team is weary of dealing with a challenge they cannot solve. Unfortunately, there’s a lot of negativity on display among our team members. This negative energy feeds on itself and everyone holds their breath each day hoping that the phone doesn’t ring with more bad news.

But all is not lost because there is something we can do. We can (and must) take a chronic situation like our pipe-break dilemma and turn it into a positive. We accept the fact that we are going to have pipes break from time-to-time. Acceptance is the first step in this process. For far too long we’ve operated in a state of denial. But this doesn’t have to be. Knowing that this problem will persist, we next amass as much data as we can generate and continually pore over it, looking for patterns or any other key elements that might help us identify where the next break might happen. Is there a particular location in the piping runs where most breaks occur? Does temperature or water pressure play a role? We obviously focus on higher level units first since breaks on those floors can wreak more havoc than a first-floor apartment. Ultimately, we take whatever proactive steps we can to prevent the breaks – even to the extent of making some repairs before a break occurs.

The next part of this turn-the-negative-into-a-positive process can be fun. We develop a comprehensive plan for how we are going to create a wonderful experience for our residents when a pipe breaks and their apartment floods. Sounds crazy – right? How could anyone think wet carpet and water coming through the ceiling is a “wonderful experience?” But here’s how we make it happen. We mobilize our clean-up and repair team that is highly trained to deal with issues like this. We communicate clearly and often. We do everything in our power to minimize the inconvenience to the residents. Knowing that we are going to have a certain vacancy factor built into our financial model, we take a few vacant apartments and fully furnish and equip them with all the comforts of home. When a flood occurs, our team quickly moves clothing and other necessary items for the resident(s) affected into one of the furnished units. We treat them to a nice dinner out and provide them with gift baskets. Perhaps we’ll even offer them movie tickets or send them to an amusement park. In other words, we try to create a positive experience for them that they might not otherwise enjoy. Meanwhile, our team is working fast and furiously to repair the leak, clean and sanitize the carpet, repair the sheetrock, and put the apartment back the way it was before the flood. Then, as quickly as possible, we move the resident back into their original apartment. And I can’t emphasize enough the need for clear and constant communications.

Probably the most critical aspect of dealing with chronic problems like the one I’ve described is the mindset of the team. If the attitude is negative – we’re doomed from the start. When we look for creative ways to “wow” the customer, we can create goodwill AND it can be exciting and stimulating for our team. No, the problem doesn’t go away and coping with it may still be costly. But when our team finds a way to turn a negative into a positive for the customer – we will experience even greater levels of success than we might have otherwise.

The “Foot on the Gas” Entrepreneur

Posted on July 9, 2023 by anentrepreneurswords

There’s an interesting aspect of human nature that can be a devilish problem for entrepreneurs. Unfortunately, I have experienced this issue a multitude of times throughout the years. Let me offer an example of what happens too often in our business. Let’s say we have a large apartment community that has been suffering with poor occupancy. We develop a creative and aggressive marketing program that produces results, and in a short period of time the property has reached 95% occupancy – in our industry this is stabilized occupancy. We pop the corks and celebrate this accomplishment in high style. So far, so good. But this is where the trouble begins.

Over the next few weeks, we see an ever so slight downward trend in occupancy. After two weeks, the occupancy stands at 94%; after three weeks it’s 93%, and after four weeks the occupancy stands at 92%. Now this may seem like no big deal – the occupancy still sounds strong. But a deeper dive shows something that really is disturbing. Our on-site leasing team is resting on their laurels. When we were pulling out the stops to push the occupancy up, the team was visiting major employers and area businesses daily to promote our complex. They were posting multiple times each day on social media and encouraging existing residents to refer their friends and family. But once the property reached 95% occupancy the on-site team dialed back their marketing efforts and started “coasting.” This resulted in the occupancy beginning to slip.

I have always advocated that our on-site teams should be aggressively marketing 365 days a year regardless of the occupancy level. If a property achieves high levels of occupancy, we can raise the rent and build waiting lists. There’s absolutely no downside to continuing to market as if we were suffering from low occupancy. In other words, Keep the foot on the gas!

This concept can be seen in a high-profile way with sports teams. A team in any sport gets a healthy lead and then there’s a letdown. The players don’t play with the same intensity as earlier in the game. They aren’t as sharp and aware. The other team chips away at the lead and eventually wins on a last second play. How many times have we seen this happen?

In the entrepreneurial world we see this all the time. Perhaps we let up on our marketing efforts much in the same manner as the apartment property example cited earlier. Recruiting can also be a problem area. We fill an open sales position and think we’re done. But six weeks later we find that another sales position is open. And guess what? We have shut down our recruiting effort and all the quality candidates we considered for the last position have found new jobs. So, we must gear up and begin recruiting again. The same thing can happen with product development and product improvement. We’ve had a great run with the creation of new products. The public has loved these products and our team has rightly been proud of its success. But . . . it’s been a while since we put any new products in the marketplace. And not much has been done to improve our existing product suite. Sales are beginning to slip, and customer satisfaction has dipped as well.

What can we do to combat psychological letdowns? Maintaining a constant focus on the basics and fundamentals of our business enables us to continue achieving the highest levels of success. As entrepreneurial leaders we must emphasize this every single day. Members of our team should be held accountable for practicing the basics and fundamentals. I know a commercial real estate broker who has specialized in office leasing for more than 30 years. He has made a ton of money and has been one of the top brokers in the business for his entire career. Nevertheless, he continues to make his cold calls every day and build new relationships – just like he did as a rookie. By continuing to focus on the basics and fundamentals, this real estate professional has kept the foot on the gas!

The other thing that is critical for us to stress is a mindset that the game is never over. We may be winning at the end of the quarter or the half, but in the entrepreneurial game (unlike sports) the clock never runs out. We can’t get tired or lazy. We must maintain the same level of discipline at the end of the year that we had at the beginning.

We entrepreneurs cannot afford to rest on our laurels, or we will surely lose in the end. Instead, we must have a “keep the foot on the gas” mindset that occurs with a relentless and disciplined focus on the basics and fundamentals of our business.

The Roller Coaster Entrepreneur

Posted on July 2, 2023 by anentrepreneurswords

I have never liked to ride on roller coasters. The feeling where my heart ends up in my stomach is not what I consider to be a pleasant experience. When I was learning to fly airplanes my flight instructor would tell me to close my eyes and put my head in my lap. He would then undertake some radical maneuvers – up and down at random – then he’d say, “You have the airplane.” It was my responsibility at that moment to figure out what was going on and take the necessary corrective action to get the airplane straight and level without crashing! This involved several hundred feet at over a hundred miles an hour. Talk about a roller coaster ride on steroids – yeow!

Entrepreneurial endeavors are much like a roller coaster ride and sometimes like my flight training. There is one difference with the flight training however – we practiced the wacky maneuvers at an altitude of 5,000 feet or more. As entrepreneurs we often fly metaphorically at 50 feet or even less providing little room for error. So, how does the roller coaster ride manifest? Here’s a typical set of scenarios.

We get up in the morning and work out at the gym then go for a run. Usually we feel pretty “up” afterwards – a great way to start the day. The roller coaster is flat and level and is just picking up speed. We have breakfast with a client who tells us she is going to place a substantial order for our product. Woohoo! The roller coaster is on the first vertical climb. Then on to the office where the minute we walk in the door, we find out that one of our top product people has given two weeks-notice and is going to work for a competitor. Oops, the roller coaster is moving fast downhill now. A couple of hours later our breakfast client calls to tell us that she has decided not to place the substantial order after all – the roller coaster now takes a couple of barrel rolls before heading into a terrifying dive. Then out-of-the-blue we get a call from our corporate counsel informing us that a class action suit for which we’ve been a part has been settled and we’ll be receiving a healthy check (after deducting legal fees, of course). Now the roller coaster is soaring up into the clear blue sky blue again. And so it goes for the rest of the day.

Does this sound familiar? If it does, welcome to the wonderful world of entrepreneurship. You are not alone. We all know this is going to be the life we live. It’s the life we’ve chosen. The challenge is how we successfully deal with the ups and downs without letting the roller coaster get the best of us. So, what to do? Here’s something I learned a long time ago. We entrepreneurs tend to magnify whatever is in front of us. If it’s something positive, we can see it as the greatest accomplishment for which we’ve ever been a part. And if it’s a negative experience, we can’t imagine that it could have been worse for anyone else. As a result, we can experience the highest of highs and the lowest of lows. I have resolved that I’m not going to take any of this too seriously and you might take this approach too. Most of the time nothing is as good or as bad as it may seem to be at that moment. Once we realize this to be the case, we can go about our business with less emotion.

The NFL football players of today are into celebrations – big time. When they score touchdowns, they “perform” in the end zone. Many of them do the same when they are a part of a big play on offense or defense. I remember a player named Marcus Allen who scored a lot of touchdowns for the Oakland Raiders and later, the Kansas City Chiefs. When Allen scored, he handed the ball to the official. There was no display of emotion – no end zone antics. Instead, he showed true professionalism and acted like he had been there before (which he had, over and over and over). When we can focus on a professional approach to our entrepreneurial endeavors and eliminate emotion, we can avoid the roller coaster ride. No, this doesn’t mean we are void of emotion altogether. It’s fine to celebrate when truly major good fortune has been realized. But we don’t need to jump on the roller coaster for everything that happens during the day.

Realizing that nothing is really as great as it seems or as bad as it seems can help us moderate our emotions. We can then function like the professionals that we are and avoid the roller coaster ride.

The Non-Consensus Building Entrepreneur

Posted on June 25, 2023 by anentrepreneurswords

Here’s a common scenario that is played out every day in conference rooms across the country. Devin is an entrepreneur who has assembled an executive team that consists of the COO, CFO, CTO, VP of Sales and Marketing, and VP of Product Development. The group meets weekly, and the discussions are relatively polite and collegial. Devin works hard to avoid conflict and encourages the group to reach a consensus for decisions that need to be made. He believes that this approach has helped build a strong and positive culture for his organization. Unfortunately, Devin is totally wrong!

There is a time and a place for consensus building, but it’s not right in Devin’s scenario. Instead, what Devin should be seeking is a healthy and robust debate where different arguments are vigorously presented. Then, once everything is on the table and all the questions have been answered, Devin needs to decide. It’s up to him to decide what course of action will be taken. Too often, entrepreneurs are overly concerned about “keeping the peace” among team members. They are allergic to anything that might be perceived as “conflict.”

The problem with encouraging consensus building is that it also encourages a tendency to go along to get along. Author and management consultant Patrick Lencioni calls this “artificial harmony.” A strong organization needs a wide and diverse range of ideas to move forward. The first step is to discard the notion that conflict and disagreement are bad things. I believe that conflict and disagreement can be uplifting and beneficial – IF handled properly. For this to happen, team members must trust each other completely. This means trusting that what is said will remain confidential when required. This means trusting that no one is going to engage in personal attacks. It means trusting that backstabbing and triangulation are out of the question. It’s important to understand that establishing trust won’t happen overnight. It can take weeks or even months for full trust to develop.

Once trust has eventually been established, the leader must set the ground rules for engagement. This likely means that a protocol will be created for exchanging ideas. It likely means that all members of the team will be expected to contribute and participate. It means that debate and disagreement will be encouraged. And it means that everyone agrees to buy-in to the process.

So how does productive debate and disagreement occur? Each member of the team should present his or her arguments based on the facts. The entrepreneur should allow for a free-flowing discussion but be prepared to call foul if the discussion veers off course into the area of personal conflict. Strong-willed team members should be encouraged to make an impassioned case for their positions. All team members should listen without interruption. These discussions may be intense – that’s OK if participants do not feel as though they are being personally attacked or their ideas denigrated. The lack of intensity during this process could be a signal that “artificial harmony” exists.

When the conversation has concluded, the entrepreneur must step up and show real leadership. This means processing the various facts that have been presented and deciding accordingly. Sometimes these decisions are extremely difficult – and that’s a very good thing. It means that the debate was compelling and strong arguments were made all the way around. It’s possible that the discussion will result in the need for additional information. But eventually when all the facts are in and all the points have been made, a final decision must be made. Ceding such a decision to a “committee” for consensus is not a display of leadership. The entrepreneur must explain the rationale behind the final decision and make certain that everyone feels that what they offered was sufficiently considered. Ultimately, everyone on the team must get on board and fully support the final decision. That doesn’t mean they have to fully agree with it – but they must be totally supportive. If a team member is not supportive, considerable damage can be done to the culture and to the process for making future decisions.

Great entrepreneurial leaders know how to foster healthy debate among team members and then make the final decision. A great team does not need to function with consensus but does need to respect and support the final decision.

The Sandwich Savoring Entrepreneur

Posted on June 18, 2023 by anentrepreneurswords

On October 30, 2002, David Letterman hosted the last appearance of Warren Zevon, an American rock singer-songwriter and musician. You may remember a couple of his most notable hits – Werewolves of London and Lawyers, Guns & Money. Zevon had appeared numerous times on Letterman’s show and the two had become fast friends. Recently, Zevon had been diagnosed with terminal lung cancer and Letterman spent an entire hour talking openly and frankly with Zevon about his plight. I watched the YouTube video of the show and was amazed at the humor and grace that Zevon displayed. One of the simplest of things he said was so profound, “You’re reminded to enjoy every sandwich.” Of course, he went on to talk about enjoying every minute of playing in his band and playing with his kids. But the notion of enjoying something so mundane as a sandwich struck a chord with me. Tragically Zevon died on September 7, 2003, at the age of 56.

We entrepreneurs are in a constant state of hyper-drive. We all know that we should stop and smell the roses. We also know that we need to maintain work-life balance. And yet we can often find it difficult to carve time out of a packed schedule to do these things . . . or so we think. Part of the problem is the fact that we are so passionate about what we do. We’re obsessed with building our business. And I know for a fact that any entrepreneur who doesn’t have this obsession will either fail or be only marginally successful. But the passion and obsession does not mean that we can’t “savor the sandwich.”

What if we treated every interaction we have with others as though it would be the last time we would see them? What if every activity – professional or personal – was treated in a similar fashion? The thought of this may seem somewhat morbid and maybe even hard to comprehend. But, what if . . . ? We all have a terminal diagnosis. We just don’t know whether it’s far into the future or right around the corner.

While this has been a difficult subject for me to get my head around, I’ve thought about it quite a bit the older I’ve become. I find that I prioritize differently. I want to make absolutely certain that the most important things on my to-do list are always finished. And at the same time, I have become more and more thankful for the little things in life. I revel in the warm sunshine and find moments of wonder gazing at a full moon. An early morning walk is no longer just exercise, but now a time for inspiration. Dinner at a favorite restaurant with my bride has become less about checking e-mail and social media, and more about the pinch-me feeling that is the result of nearly five decades together. No longer do I quickly scan through photos of my grandkids, but instead take in the twinkle in their eyes and the look of pure joy on their faces. During a meeting, I look around the room and think about how proud I am of the team we have assembled and what they are accomplishing. Of course, there are obstacles that are faced every single day – but the endorphins are going full blast with the anticipation of how we will creatively overcome them together.

Savoring the sandwich means being present in every moment of every day. It means eliminating the “taking things for granted” syndrome that plagues each one of us to some degree. I have worked hard to develop the ability to compartmentalize the challenges we face in our enterprise. In so doing, I’m able to have greater appreciation for the little things that are happening around me. I am more obsessed than ever with scaling our various business initiatives. But I’m equally obsessed with seeing all of life in color. There’s no question that both can be done at the same time. Lending a helping hand to others and expressing appreciation and gratitude to them is also part of the equation.

We can savor each sandwich as though it will be our last. And it doesn’t have to take the diagnosis of a terminal illness to unlock this ability.

The Insomniac Entrepreneur

Posted on June 11, 2023 by anentrepreneurswords

How well are you sleeping? I know many entrepreneurs who aren’t. The reasons are many. A friend of mine has been struggling with this for a while. He has started going to bed earlier each evening because he knows he is going to wake up around 3:30 or 4:00 and won’t be able to go back to sleep. So, he has resorted to getting up at that time and working for a few hours from home before heading to his office.

My friend explains that he is awakened because his mind starts churning. The frustrating thing for him is the fact that he knows he’s obsessing over small stuff – sometimes it’s infinitesimally small stuff. Most of the time the thoughts he is having are about things going on in his business that he shouldn’t even be worrying about. I certainly understand what he’s going through – I’ve been there many times myself. So, what’s the solution?

For starters, my friend knows he needs to delegate. There are others in his organization who should be handling the issues that are keeping him awake. Thus, the first step in fixing his slumber problem is to make sure that he has people on his team who are responsible for handling the nitty-gritty items so that he can focus at working on his business rather than in it.

The next step in my friend’s process is physical activity. He is used to working out but there are days where he blows it off. Physical exercise produces endorphins which help reduce stress and generate positive feelings. A brisk walk or run along with lifting weights for 30 minutes or more each day will do the trick. If I miss a day due to travel, I find myself craving my workout regimen. Generally, I find that physical activity first thing in the morning gets my day started off right. My friend has re-committed to doing the same.

In addition to daily exercise, it’s critical that we spend time becoming centered through meditation. This practice enables us to clear our minds of the clutter that tends to accumulate. My friend has attested to the benefits he enjoys when he meditates for 15 minutes each day. He finds that meditation lowers his blood pressure and pulse rate. He feels calmer as his anxiety melts away.

Journaling is another technique that has been helpful for my friend. He is working to become more disciplined at recording the various aspects of his day in a journal. Notes are made about the high points and the low points – he can then look for patterns that shed light on what might be working in his subconscious to keep him from sleeping.

Each of us has much for which to be grateful. My friend acknowledges this and is working on starting and ending each day in gratitude. I would like to take this a step further. Before making any phone call or entering a meeting, I try to hold a thought of gratitude in my mind. It may just be an image of one of my daughters, my wife, or my grandchildren. But whatever the thought or image, it sets the tone for my encounters with others, and it keeps a smile on my face throughout the day.

I gave my friend another piece of advice that works consistently for me. One way I avoid becoming too wrapped up in daily frustrations is to “get out of myself.” What does this mean? Very simply, I find that when I am doing something for someone else, I forget about my own troubles. There are so many ways to do this – large and small. Turning the focus away from ourselves and onto others can be a powerful sleeping pill. We go to sleep with the satisfaction that we helped make a difference in someone else’s life.

My friend is amazing at creating trust and building relationships with others. His whole face shone as he professed that the high point of his day is when he can make a sales presentation or interact with a prospective customer. I told him that he ought to program his schedule so that he can do this at least once a day. We should all make sure that we are doing what we love and enjoy every single day.

Entrepreneurial insomnia can be cured by a cocktail of physical activity, meditation, maintaining a journal, living in gratitude, getting out of ourselves and dose of doing something we love each day. I guarantee that if you follow this recipe you’ll sleep like a baby. Sweet dreams.

The Trustworthy Entrepreneur

Posted on June 4, 2023 by anentrepreneurswords

Let’s give credit where credit is due. I listened to a podcast by Reid Hoffman, co-founder of LinkedIn and an early board member at PayPal. Hoffman made a profound statement that goes like this. “Trust is consistency over time.” As entrepreneurs one of our biggest hurdles is creating trust – trust with our team, our investors, our bankers, our customers, and our prospective customers. Without trust, we will flounder around and never gain traction. And trust is a very fragile thing. It takes a while to build trust, but it can be gone in an instant.

Consistency. We all know what it means. We also know how hard it is to achieve . . . consistently (pun intended). We trust McDonalds because every meal in every restaurant around the world maintains the same standard of quality. Forget whether we like the food – we know exactly what to expect. We trust products from Johnson & Johnson, General Mills, Netflix, Adidas, and Dove because we know exactly what to expect. Our enterprise struggles when our standard of quality is inconsistent, which in turn degrades the trust our customers have in our product or service.

I’d like to take Reid Hoffman’s mantra one step further. Commitment + Accountability leads to Consistency. Commitment is where every member of our team agrees to perform at a level that is necessary to always deliver our product or service at the highest quality possible. It’s critical that we clearly define what this level of quality means. It must be broken down in exquisite detail. Training must be directed to ensuring that each team member fully understands the details and how to execute it. And then the team must practice, practice and practice some more until delivery of the product or service is standardized. The bottom line – we can’t commit to something if we don’t understand it or haven’t been shown how to do it.

Next comes the Accountability part of the equation, and here it gets trickier. Once every member of the team has agreed to deliver the expected level of quality for a product or service, how do we make sure that each person lives up to his end of the bargain? Part of our responsibility as an entrepreneurial leader is to develop some quality control systems and processes. This serves as a backstop for the customer to make certain that something substandard doesn’t leak out into the marketplace. Should we spend time and money to create this redundancy? Maybe not, but if we really care about the customer, we have no choice but to do so. This also becomes a method of accountability. We’re able to spot deficiencies before it’s too late, and we can identify the weak links in our system. This allows us to get to the root of the problem. Is it an issue of training? Is it a misunderstanding? Does someone not have the proper tools or adequate resources? Is it the fact that someone on the team simply doesn’t care about what they are doing? We can take steps to correct all these obstacles which will help to further tighten our commitment.

Our Commitment to deliver a standard level quality of product or service, and the accompanying Accountability gives us a fighting chance to reach the holy grail of Consistency. And it’s this consistency that will build Trust with everyone in our orbit. Team members learn to trust each other. Customers trust our product or service. Our investors and bankers trust us because we are doing what we say we are going to do.

We let our consistency do the talking for us. We’ve all seen marketing that includes phrases like, “most trusted,” “your honest car dealer,” “honest and trustworthy,” and on and on. I’ve always been wary of any business that needs to beat its chest about how honest and trustworthy it is. It somehow feels like they “protesteth” a bit too much. Perhaps they think they need to advertise this way because they don’t deliver consistency with their products and services.

Trust truly is consistency over time. And consistency is the product of commitment and accountability.

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